Product video

‍When Meknes launched their exclusive set of Moroccan wedding gowns, they contacted us to create content they could use in the marketing leading up to the launch.

Services

Content Creation, Brand Awareness

Platforms

Website and Social Media

Result 1

10,000+

Engagement

Result 2

100,000+

Reach

Project Overview

Meknes was our first stint in the apparel industry, and we captured some stunning outfits. However, this came with many new learning curves. The scheduling was intense, and we had about half an hour to cycle through two models in six outfits. This project was a new challenge as we had to enter the fashion world and deliver the most effective product to our clients.

Execution

Collaborating with the professional photographer, the team XPG Media was able to highlight the great work of Meknes effortlessly. This was a coming together of talents aligned towards a shared vision of creating the best marketing content for eCommerce and social media.

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Results

The final product for this project was multiple videos used in paid ads and social media posts. These elements were able to help the great social media managers at Meknes grow their engagement and reach required to boost sales. They also used the content we created to bring brand awareness. Statistics show that the team used the videos created by XPG Media to increase their engagement by 10,000+ and their reach by 100,000+