Content creation

Content that makes a difference

We will undertake research both inside and outside the company to design the best marketing content for your company. XPG Media gets this done by using rigorous research processes and our in-house production team to ensure the best design decisions and content creation.

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1

Awareness

We focus on your brand's story. Using storytelling and eye-catching creativity, we can promote your brand in a way that reflects where you started, what makes you different, and your company's values

2

Consideration

With the consideration-stage content we create for your brand, you'll be able to place your products or services in your future customer's shortlist picks. The intent here is to create content that builds trust with your target audience

3

Decision

The content we create for this stage will contain detailed information. The information provides a potential customer would need to make a purchasing decision. Therefore, resolving any unanswered questions could cause them to leave your platform and look elsewhere

Our Process

what we focus on

When creating content, our primary objective is achieving your desired goals while highlighting the individuality of our clients and their brands. Identifying the correct target audience for your brand or product is critical. That's why we recognise the three main goals any content creation is going to have‍

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Content creation

How do we do it?

The talented in-house production team have been working on video and content creation for six years. Their experience coupled with skilled marketers is the winning formula to help your creative needs

Our Process

Our industry standard for film and content production

Here is how we can help you develop eye-catching video and visual content to build awareness for your brand, products and services.

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Step 1

Storyboard

We begin by storyboard each scene of the video and making sure it portrays everything you are trying to convey to your audience.

Step 2

Film & Content Production

Once the creatives finalise the storyboard, we plan shoot dates and begin to film the raw footage required for the final videos and post

Step 3

Editing

We then use industry-standard software to edit and polish the raw footage to make sure they meet the narrative and quality standards

Step 4

Delivery & Publishing

Finally, we deliver the completed video and content to you or publish them to your chosen platform

Case Study

How we helped Meknes to increase their engagement by 10,000+

“I loved working with the XPG Media team. They delivered great results and created amazing videos”

Zobair
Managing Director at Meknes
10,000+
More Engagement
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We are ready to help you. Get in touch today

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